Fertilizing 101: How to Feed Your Plants 

So, you’ve mastered watering (mostly), found the perfect windowsill, and your plant babies are thriving. But now you’re hearing about fertilizer—and maybe freaking out just a little. What is it? Do you really need it? And what if you accidentally burn your monstera’s roots off?

Don’t worry—we’ve got you. Fertilizing doesn’t have to be intimidating. Think of it like vitamins for your plants: a little boost to keep them growing strong and happy.

What Is Fertilizer, Anyway?

Fertilizer gives plants the nutrients they need to grow—especially when they’re living in pots (aka limited space with limited resources). The main nutrients in most fertilizers are:

• N – Nitrogen: promotes leafy, green growth

• P – Phosphorus: helps with roots and blooms

• K – Potassium: keeps plants strong and healthy overall

You’ll often see fertilizer labeled with numbers like 10-10-10 or 3-1-2—that’s the N-P-K ratio.

Why (and When) Your Plants Need It

Potting soil starts off rich, but over time, watering washes those nutrients away. That’s where fertilizer comes in. Without it, your plant might still survive—but it probably won’t thrive.

Best time to fertilize?
During the growing season—usually spring and summer, when your plant is actively putting out new leaves. In fall and winter, most houseplants slow down and don’t need extra food.

Our Favorite Fertilizers for Every Plant Parent

We’ve curated some of our favorite, easy-to-use fertilizers to take the guesswork out of feeding your plants:

• Grow Concentrate – Our everyday go-to for houseplants! This gentle liquid fertilizer is packed with nutrients and beneficial microbes. Mix it into your watering routine every 2–4 weeks and watch your plants perk up.

• Desert Plant Fertilizer – Specifically formulated for succulents, cacti, and other sun-loving dry-climate plants. Gives them what they need without overdoing it.

• Boost | Plant Vitamins – Think of this as a wellness shot for your plants. Perfect when they need a little extra love during transition seasons, after repotting, or to jumpstart growth.

• Organic Funky Fish Fertilizer – Yes, it’s fish-based. Yes, it smells funky. But it’s an incredible all-natural option that encourages lush, green growth (and improves soil over time). Just hold your nose and watch the magic happen.

 Fertilizing Tips & Tricks

• Less is more. It’s better to under-fertilize than overdo it. Too much can “burn” your plant.

• Water first. Never fertilize dry soil—always water your plant before or during feeding to avoid root damage.

• Follow the label. Seriously. Each fertilizer is different—check the instructions for how much to use.

• Fertilize year round! Stopping your usual care routine once winter rolls around actually hinders growth and weakens your plant through the winter months! Keep fertilizing!

• Watch for signs. Pale leaves, slow growth, or no new leaves? It might be time to feed. Just growing slow in winter? Totally normal.

 The Bottom Line

Fertilizing doesn’t have to be a science experiment. With the right product and a little seasonal know-how, you can support your plants without stressing. Whether you're using a gentle concentrate, an organic booster, or a desert-specific formula, the goal is simple: help your plants thrive.

Still not sure which product to use? Swing by the shop—we’ll help you pick the perfect fertilizer for your plant fam 🌱